The philosophy behind his writing and his books is to share his experiences and learning

Dubai

Demand, expectation and robots

Every business has always needed customers, but today they are impacting businesses much more than ever before.

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Operational Metrics – The five Fs which every small business should know

When an entrepreneur begins his journey, his focus is to manufacture products of high quality and make sure it's bought by large number of consumers.

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Three Reasons Why Customers Are Not Always Right

We all know the famous quote, “The customer is always right.”

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6 Reasons Why Real-World Stores Are Here To Stay

Online portals can’t wipe them out.

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Spotlight: Developing a relationship with customers can be a game-changer for SMEs

Customer-centricity simply speaking means bringing customers at the centre of the enterprise and aligning strategies,

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Does A Company Really Care About Its Customers: These Three Instances Will Tell You

Organisations aspire to be customer-centric. They launch big transformation programs to try and align...

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10 Good, Bad And Ugly Shades Of ‘Choice’ In Business

Choice is such a powerful concept. We all love it. When we have choice it gives us a sense of autonomy and control.

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Use These Eight Guiding Principles To Build A Customer-Centric Company

Customers are the reason why businesses exist. Many businesses want to be customer-centric and spend time,

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These Are The Two Things That Customers Expect From A Business

What do customers really want?

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